Static ads by industry
What static ads look like in each industry: the layouts, hooks and formats that major brands are running on Meta, from real library data. An industry gets its own page once the library holds at least 100 of its ads.
- Business SaaS ads
313 ads from 30 brands. Most common layout: text only (25.6%).
- Fashion e-commerce ads
268 ads from 29 brands. Most common layout: product hero (64.2%).
- Food & beverage e-commerce ads
211 ads from 15 brands. Most common layout: product hero (67.3%).
- Home services ads
205 ads from 32 brands. Most common layout: lifestyle (47.8%).
- Health e-commerce ads
166 ads from 10 brands. Most common layout: product hero (76.5%).
- General retail e-commerce ads
121 ads from 11 brands. Most common layout: product hero (57.9%).
- Technology SaaS ads
115 ads from 9 brands. Most common layout: product hero (28.7%).