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Book the season before it starts.
Facebook ads for landscapers and lawn care companies, in a minute.

Type your website. Showfolk reads your logo, colors and photos, starts from an ad a big brand has kept paying to run, and hands back four versions built for a landscaping company.

3 days free. $0 today.

What eats a landscaping company’s ad budget.

Three things that go wrong with landscaping ads, and what Showfolk does about each one.

  1. 01 · THE PROBLEM

    Spring fills in six weeks, and the ad isn’t ready.

    The crews are idle in April and turning work away in May.

    THE FIX

    The spring-cleanup ad in a minute in February, the snow-contract ad in October, in your brand, from your website.

    Ads

  2. 02 · THE PROBLEM

    A stock lawn instead of your lawn.

    A yard you did not build is the quickest way to lose trust in the comments.

    THE FIX

    Your finished yards, your crew and your trucks, pulled from your website and built into the ad.

    Brand kit

  3. 03 · THE PROBLEM

    The national lawn brand outspends you in your own zip codes.

    Their spring price is in the feed before yours exists.

    THE FIX

    Name them once. Showfolk watches what they run on Meta and hands you a reply the week they change it.

    Competitor watch

3 days free. $0 today.

Proven ad in. Your ad out.

Nothing is copied. The reference becomes a written brief about layout, lighting and mood; its product and brand stay out, and every output is checked for them.

START FROM

From your own trade: Mosquito Joe, TruGreen.

Nearby: KB Home, Terminix, LeafFilter, The Maids, CertaPro Painters, Aire Serv.

  • 205

    home services ads in the library, from 32 brands

  • 47.8%

    use the most common layout: lifestyle

  • 36.6%

    open with the most common hook: problem and solution

  • 47.8%

    show a person

The full home services breakdown.

5 ads a landscaping company could run this week.

One ad, one message each. Run two or three at once and keep the one that works. The headlines are for a made-up business; use your own words, prices and reviews.

  • 1. The transformation

    “From overgrown to outdoor room in one week”

    Show: A finished yard you did, or a before and after side by side.

  • 2. The weekly plan

    “Weekly mowing from $35. Set it and forget it.”

    Show: A crisp, striped lawn.

  • 3. The season

    “Book spring cleanup before the list fills”

    Show: Leaves, beds, or a first green lawn of spring.

  • 4. The design work

    “Patios, walls and walkways, designed and built”

    Show: A patio, wall or planting you built.

  • 5. The crew

    “Local crew, on time, every week”

    Show: Your team and trucks at a job.

  • Make one of these now.

    Your website in, four versions out, in about a minute.

    3 days free. $0 today.

The landscaping cheat sheet.

Which offers to make, what to photograph (phone photos are fine near a window in daylight), when to run new ads, and what to leave out.

  • Offers that work

    • A weekly or biweekly mowing price
    • An early-booking discount for spring
    • Free estimates on design and hardscape
    • Snow removal contracts sold in the fall

  • Photos to take

    • Finished yards, in good light
    • Before and after pairs from the same angle
    • Your crew and trucks
    • Close-ups of clean edges and fresh beds

  • When to run new ads

    • Late winter, for spring cleanups and mowing contracts
    • Early summer, for design and hardscape
    • September, for aeration and fall cleanup
    • October, for snow contracts

  • Don’t

    • Advertising mowing in November.
    • Photos of work that is not yours.
    • No price on a service that has a standard one.

Does Meta have rules for landscaping ads?

No special category applies, and before-and-after pictures of yards are fine. Use your own work; a stock photo of a yard you did not build is the quickest way to lose trust in the comments.

How do I make one in a minute?

  1. 1

    Type your website

    Your logo, colors, fonts and photos are pulled into a brand kit. You do this once.

  2. 2

    Get a finished ad

    Showfolk picks an ad a major brand is running in a category like yours, writes a headline from your site and rebuilds the ad around a landscaping company. Four versions, in about a minute.

  3. 3

    Change anything by pointing

    Click a spot, say what should change there, and everything else stays as it was. Then download it.

3 days free. $0 today.

Questions

When should a landscaper start advertising?
Four to six weeks before the season: late winter for spring work, late summer for fall work.
Do before-and-after ads work for landscaping?
Yes. Meta’s limits on before-and-after pictures are about health and appearance, not yards. Shoot both from the same spot and in similar light.
How do I get weekly mowing customers?
One clear weekly price, a striped lawn photo, and ads shown in the neighborhoods your crews already drive.

See a landscaping company in an ad that already works.

Type your website. We pull your logo, colors and photos and hand back a finished ad in about a minute. 3-day free trial, $0 today.

3 days free. $0 today.