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New patients who come for the big work.
Facebook ads for dentists, in a minute.

Type your website. Showfolk reads your logo, colors and photos, starts from an ad a big brand has kept paying to run, and hands back four versions built for a dental practice.

3 days free. $0 today.

What eats a dental practice’s ad budget.

Three things that go wrong with dental ads, and what Showfolk does about each one.

  1. 01 · THE PROBLEM

    A stock smile and “now accepting patients”.

    It looks like every other practice, so it earns nothing.

    THE FIX

    Your team, your office and your reviews, read from your website and built into the ad.

    Brand kit

  2. 02 · THE PROBLEM

    Implants and aligners pay the bills. The ad is about cleanings.

    One generic ad for every service sells none of them.

    THE FIX

    One ad per service, four versions each, in about a minute. The implant ad shows the implant.

    Ads

  3. 03 · THE PROBLEM

    Patients ask ChatGPT for a dentist near them.

    If it names three other practices, you were never in the running.

    THE FIX

    Showfolk asks ChatGPT, Gemini and Perplexity every week who they recommend in your town, and shows you who got named instead of you.

    AI search

3 days free. $0 today.

Proven ad in. Your ad out.

Nothing is copied. The reference becomes a written brief about layout, lighting and mood; its product and brand stay out, and every output is checked for them.

START FROM

The library has no dental practices yet. The closest are local service brands, whose ads also ask people to book a visit.

In the library: KB Home, Terminix, LeafFilter, The Maids, CertaPro Painters, Aire Serv, Bath Fitter, Molly Maid Chicagoland.

  • 205

    home services ads in the library, from 32 brands

  • 47.8%

    use the most common layout: lifestyle

  • 36.6%

    open with the most common hook: problem and solution

  • 47.8%

    show a person

The full home services breakdown.

5 ads a dental practice could run this week.

One ad, one message each. Run two or three at once and keep the one that works. The headlines are for a made-up business; use your own words, prices and reviews.

  • 1. The new-patient special

    “New patients: exam, cleaning and x-rays for $99”

    Show: Your bright, clean operatory.

  • 2. Meet the dentist

    “Dr. Patel. Gentle, and never in a hurry.”

    Show: The dentist, smiling, in the office.

  • 3. Insurance and ease

    “Most insurance accepted. Evening appointments.”

    Show: A simple checklist.

  • 4. Families

    “A dentist the kids actually like”

    Show: The kid-friendly waiting area.

  • 5. Same-day

    “Toothache? Same-day appointments.”

    Show: The front desk ready to help.

  • Make one of these now.

    Your website in, four versions out, in about a minute.

    3 days free. $0 today.

The dental cheat sheet.

Which offers to make, what to photograph (phone photos are fine near a window in daylight), when to run new ads, and what to leave out.

  • Offers that work

    • A new-patient exam and cleaning price
    • A whitening price for new patients
    • Membership pricing for patients without insurance
    • A referral thank-you

  • Photos to take

    • Your dentists and hygienists, in the office
    • Treatment rooms, bright and tidy
    • The waiting room
    • The front desk team

  • When to run new ads

    • January, when many plans’ benefits reset
    • October to December, when many plans’ unused benefits expire
    • Back to school, for kids’ checkups
    • Before weddings and holidays, for whitening

  • Don’t

    • Close-ups of instruments.
    • Stock photos of teeth.
    • An offer without a clear price.

Does Meta have rules for dental ads?

General dentistry has no special category. Cosmetic work such as whitening falls under Meta’s health and appearance rules: target 18 and older, and no before-and-after images that imply an unlikely result.

Only use patient photos or quotes with the patient’s written permission.

How do I make one in a minute?

  1. 1

    Type your website

    Your logo, colors, fonts and photos are pulled into a brand kit. You do this once.

  2. 2

    Get a finished ad

    Showfolk picks an ad a major brand is running in a category like yours, writes a headline from your site and rebuilds the ad around a dental practice. Four versions, in about a minute.

  3. 3

    Change anything by pointing

    Click a spot, say what should change there, and everything else stays as it was. Then download it.

3 days free. $0 today.

Questions

What is the best Facebook ad for a dental practice?
A new-patient offer with a clear price, shown with your own team and office.
When should a dentist advertise?
Steadily, with extra budget in January and in the last quarter, when people use their benefits.
Can I show whitening results?
Keep them modest and realistic. Before-and-after images that imply unlikely results are not allowed for cosmetic treatments.

See a dental practice in an ad that already works.

Type your website. We pull your logo, colors and photos and hand back a finished ad in about a minute. 3-day free trial, $0 today.

3 days free. $0 today.